by John Lloyd | May 31, 2021 | Uncategorized
“If you have time to whine and complain about something, then you have the time to do something about it.” – Anthony J. D’Angelo Are you a moaner and groaner? Do you have one on your team? Every company has its prima donnas. Are you that person for your...
by John Lloyd | May 24, 2021 | Uncategorized
“Anyone who stops learning is old, whether at twenty or eighty. Anyone who keeps learning stays young.” – Henry Ford There is a cure for anti-ageing that works. It’s called lifelong learning. To commit to a state of never-ending education is the formula...
by John Lloyd | May 20, 2021 | Uncategorized
Let me tell you a secret that most marketers will never reveal. It’s also a secret most top-level copywriters won’t tell you. The key to getting great results from sales copy hinges on LIST SELECTION far more than it does on the copy. Marketers and...
by John Lloyd | May 20, 2021 | Uncategorized
“There are better starters than me, but I’m a strong finisher.” – Usain Bolt I’ve had the pleasure of working with and training many people from all walks of life and industries, and many have one thing in common: a poor sense of their talents and...
by John Lloyd | May 6, 2021 | Uncategorized
A true story. Once upon a time, a 56-year old man died of a heart attack. He had spent 25 years building a construction company to about $10 million in annual sales. He unfortunately smoked, drank, ate poorly, and did not bother with exercise. This led to his early...
by John Lloyd | May 6, 2021 | Uncategorized
In 1992, the sales-themed movie Glengarry Glen Ross probably created the most over-hyped sales slogan ever repeated – “Always be closing” (ABC). That may have worked in the ’90s, but the game of sales has changed. The days of ABC are gone. Today, the price your...
by John Lloyd | May 4, 2021 | Uncategorized
“Children and lunatics cut the Gordian knot, which the poet spends his life patiently trying to untie.” – Jean Cocteau The origins of the “Gordian Knot,” a term commonly used to describe a complicated or seemingly unsolvable problem, can be traced...
