Clear Messaging.
Smart Marketing Strategies.
Remarkable Results.

Companies engage John Lloyd to flip the marketing and sales process on its head to achieve explosive revenue growth.

John has built a reputation for helping businesses and individuals increase business income, wealth, and success. He helps identify hidden assets, overlooked opportunities, and undervalued possibilities. He has mastered the art of identifying the sticking points that limit and restrict business growth. He advises clients that there are dozens of more productive and profitable strategies available to them. John shows his clients how to take different success concepts from various industries and effectively adapt them to their specific business. This differentiator alone gives his clients a powerful advantage over their competition. John is acknowledged as a distinctive authority in the field of sales, marketing, and media. He is in demand as a seminar speaker and trainer on business growth, advanced thinking, influence, and attitude. He is the author of the book Smart Thinking for Crazy Times. He has consulted to 62 different industries and presented 1 220 seminars. A master media strategist and negotiator having bought and sold over R2.8 Billion worth of media across all categories.

John has perfected the art of crafting one-to-many selling presentations across various industries. There’s no more efficient way to generate clients and income fast, than with one-to-many selling. The ability to create and present these presentations is a powerful growth tool. He believes that the difference between mediocrity and a business that generates millions in additional revenue is smart marketing. He views strategic marketing as the ultimate profit opportunity. John’s life philosophy – “You can get everything you want in life, as long as you help enough other people get what they want.”

Get The Remarkable Results Your Business Deserves

Are you tired of burning money on marketing strategies that don’t work? For three decades, John Lloyd has helped hundreds of people just like you make smarter marketing decisions to eliminate risk and maximise results. We listen, collaborate, and think of value differently, in a way that’s designed to drive your growth and success. And while we have worked with many big brands over the years, we are passionate about bringing big solutions to small and medium-sized businesses.
When you create a strategy centered around clear messaging, your marketing becomes infinitely more effective. The most successful businesses are not always the ones with the best product or service; they are the ones that differentiate themselves and communicate clearly. When your marketing creates essential clarity with a clear strategy, it cuts through the clutter and produces results. Let’s get your marketing working for you.

Don’t settle for:
• Unclear Messaging
• Unproven Marketing Strategies
• Inexperienced Marketing And Sales Staff
• Poor Return on Your Investment

You deserve clear messaging and marketing strategies that work!

• Author of Smart Thinking for Crazy Times
• Board member of the Chester Williams Foundation
• Marketing consultant to the Mandela Rhodes Foundation between 2004 – 2008
• Board member of the Kids with HIV foundation between 2004 to 2007
• Awarded Institute of Marketing Management Communicator of the Year
• Engaged by the City of Cape Town to drive media marketing on the New Seven Wonders of Nature, for the final seven weeks of the successful Table Mountain campaign. I co-ordinated the vote-winning online MiXiT promotion that resulted in massive voter increase that catapulted Table Mountain into 7th place on 11/11/2011.
• Awarded three consecutive City of Cape Town media buying tenders between 2010 – 2019.
• He was engaged in handling media planning, negotiation and buying for MyCiTi and Transport for Cape Town between 2010 and 2020.
• Awarded Medic Alert (USA) Media Award
• 2002 – Independent Newspapers Cape Awarded Marketing Organisation of the Year Award by the Institute of Marketing Management
• 1999 – (October) Seconded to City of Cape Town by Independent Newspapers to rescue 2000 Millennium Celebratory Events. Project lead 101 successful Cape Town events.
• Appointed onto the International Newspaper Marketing Association board between 2000 – 2004
• Awarded 28 International Newspaper Marketing Awards for Independent Newspapers in the USA from 1999 to 2003. The most won by one publisher over that period.
• 2001 – Awarded INMA Best of Show Award in San Francisco representing the Cape Times and 3rd place for the Cape Argus
• 2001 – Speaker at World Congress of Newspaper Marketing in San Francisco
• 2002 – Marketing and Sales Director of Independent Newspapers Cape. Awarded Marketing Organisation of the Year Award by the Institute of Marketing Management.
• 2002 – Day Chair for the World Congress of Newspaper Marketing in Toronto
• 2003 – Project Director for Nelson Mandela’s 85th commemorative birthday supplement in 18 SA daily newspapers across all print media groups.
• 2003 – Awarded Irish Business Club of South Africa Media Innovation Award
• 2003 – Hosted and chaired the first INMA World Forum of Newspaper Marketing held in Africa
• 2004 – MC of the CIETT World Recruitment Conference in Cape Town
• 2007 – Speaker at the National Credit Indaba in Johannesburg
• 2007 and 2008 – MC and speaker at the APSO (Association of Personnel Services Organisations) National Recruiters Conference in Johannesburg
• 2010 – MC of the APSO Western Cape Recruiters Indaba
• 2010 – MC of TICE (Travel Industry Charity Events) in Cape Town
• 2011 – Invited to Warsaw, Poland, to speak at Euro 2012 conference on World Cup 2010. The audiences were newspaper publishers, editors, FIFA officials, government officials, and tourism marketers.
• 2012 – Authored 5 Guides for the Association of Independent Publishers (AIP) – Creating an Effective Newspaper Rate Card – How to Create an Effective Commission Structure – How to set Sales Targets that Grow your Business – Sold or Free? How to decide – Understanding Market Research
• 2014 – Launched a presented a series of Business Breakthroughs Seminars in collaboration with Pieter Cronje
• 2015 – MC and speaker at the Lynx Recruitment annual conference
• 2016 – Speaker at the Institute of Estate Agents annual Road Show
• 2017 – Speaker at Property.Co.Za annual Road Show
• 2018 – Contributor to Middle-East magazine Marhaba on South African tourism and medical tourism
• 2020 – Speaker at Sanlam Professional Market Top Achievers Conference